Image by Mike Smith

Local startup, Zero Co, is hoping Australians will put their money where their mouth is and invest in its aim of going global with the fight against single-use plastics.

The company is offering the opportunity to become an investor for as little as $250, with the aim of raising a total $4.3 million towards expanding the business. 

Mike Smith launched the company in November 2020, offering a range of refillable personal-care and home-cleaning products that eliminates the need for single use plastics. 

The closed-loop supply chain delivers carbon negative products direct to customers’ doors, who then fill their reusable “forever bottles” and return the empty refill pouches to be cleaned, refilled and reused.

Customers now number over 40,000 and monthly sales recently topped $1 million. 

“Our success so far is down to the support of our incredibly passionate and loyal customers and the strong community that has been built out of this audacious mission,” Mr Smith said. 

The company announced an expression of interest phase through Australian equity crowdfunding platform, Birchal, seeking to raise up to $4.3 million which if successful, will be the largest crowdfund in Australian history. 

Existing investors in the business include Koala founders Dany Milham and Mitch Taylor, former St George Bank chief executive, Rob Chapman and Atlassian co-founder Scott Farquhar.

The public have until 10pm Monday 18th October to register their interest and get access to Zero Co’s first shareholder offering on Tuesday 19th October.

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  1. Nice concept. We researched this just after they launched and have selected a product that shipped the refill as a solid tablet that rehydrates. The wrapper is compostable and some others are paper or cardboard and this reduces then logistics and the emissions associated with the extra transport. Just sayin 🙂